Exports, Innovations, and Investments as a Secure Path to Development

04.03.2025.

MK Group is the economic leader in the Adriatic region and has been creating value that contributes to the success of the national economy for over four decades, thanks to investments in agriculture, tourism, and renewable energy sources. The company has once again confirmed its role as a key participant in the Kopaonik Business Forum, which has represented a platform for the exchange of ideas, analysis of economic trends, and the creation of a vision for future development for decades.

Mihailo Janković, the General Director of MK Group, spoke at the panel “Serbia as a High-Yield Economy – Is It Achievable?” where he highlighted that, according to IMF estimates, Serbia’s GDP is expected to grow by 4.1 percent this year, significantly above the global average growth rate of 3.2 percent. If these forecasts come true, this will be the second consecutive year in which our country’s GDP grows faster than the world average.

“The GDP growth is a result of increased domestic demand, but exports are particularly important. I believe that exports have the greatest potential because they have a long-term effect. We need as many companies as possible that export to various markets. All sectors contributed to the growth of domestic GDP last year, except for agriculture. I think it is important for Serbia to adopt a ten-year agricultural strategy, which will clarify what we want to achieve and how we will do it. The application of modern technologies, innovations, investments, and consolidation of holdings is of utmost importance,” said Mihailo Janković, General Director of MK Group.

He stated that MK Group will remain consistent in the sectors in which it operates, namely agriculture, tourism, real estate, and renewable energy sources. “If I had to highlight the sector with the greatest potential, it would definitely be energy, but I must also mention that Serbia has enormous potential in IT services,” Janković said.

As key themes through which Serbia could achieve further growth, he identified capital, people, and innovations, noting that MK Group has invested 1.6 billion euros in its first 40 years of existence, with an additional 1.6 billion euros in investments announced for the next three years.

“We have quality people, but we still lack good personnel. Artificial intelligence is a current topic worldwide, but it is still managed by people. Therefore, it is necessary to have personnel with specific knowledge to be more efficient and productive. When we talk about innovations, MK Group fosters an entrepreneurial culture, and I believe that it always prevails because it brings results. We need to maintain that spirit of innovation at the national level. The world is changing extremely quickly, and in a few years, it will be completely different. Therefore, it is essential to constantly have curiosity and a willingness to learn,” concluded Mihailo Janković.

MK Group will have its representatives at the Kopaonik Business Forum on panels addressing topics of green energy transition and circular economy, as the company is a pioneer and leader in investments in renewable energy projects.