MK Group is the winner of the prestigious regional award for communications “the! award”, which is awarded by the Croatian Association for Public Relations (HUOJ), with the aim of highlighting the best projects and campaigns implemented in the Adria region during the past year.
The Expert Jury of 17 members from Croatia, Slovenia, Serbia and Bosnia and Herzegovina, among more than 500 nominated projects, gave the best rating in the “Public Relations of Large Companies” category to MK Group for marking the jubilee of 40 years of business.
Bat he silver award – “the! award” (the golden award was not awarded in this category) the communication platform developed on the creative concept of “Celebrating the future – the best is yet to come” was awarded. The platform included a media campaign that presented new investments through PR and advertising, an event celebrating the jubilee, as well as the CSR project “Celebrating the children of the future” in which donations were made to kindergartens in the Adria region. We presented the Company’s plans and investments in agriculture, energy, destinations and people of the future on the markets of Serbia, Slovenia, Croatia and Montenegro, both in the media and on digital and OOH channels.
You can see our vision of the future, which the jubilee campaign included, in the video that was also broadcast at the award ceremony, which was organized in Split in November.
